October 2010
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My Friends Tigger and Pooh
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RIM among the Cool Kids
I’ve been noticing a very strange trend, at least here in Toronto (which granted is RIM country). There are at least twice as many teenagers running around with Blackberries than all other smartphones combined. Some of this has happened as a result of hand-me-down technology from corporate parents, but at the same time the BB strongly appeals to their social world. Forget Facebook et al… Most teens are still more about texting each other than anything else, and BBM has become the special sauce that keeps these kids plugged into their social circles.